Behind the brand: Domestos – from unstoppable power to powerful purpose

Where we started The story of Domestos started in a garden shed in Newcastle, in the north of England, in 1929. It was the brainchild of 25-year-old dental mechanic William Handley who sold his solution of sodium hypochlorite door to door for use as a steriliser, drain cleaner and even a treatment for sore feet (not recommended anymore). By 1952 Domestos was gaining significant market momentum and being sold nationally through retail outlets, marketed under the slogan 'Kills all known…

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Source: Webwire.com
Behind the brand: Domestos – from unstoppable power to powerful purpose