Mastercard launches next-generation identity technology with Microsoft to help more consumers shop online safely

Mastercard on Monday announced the launch of an enhanced identity solution designed to improve the online shopping experience and tackle digital fraud in a new collaboration with Microsoft Corp. Now more than ever, delivering a frictionless shopping experience is critical as retailers look to shift window shopping and price comparison visits to confirmed sales. And, while consumers enjoy the convenience of shopping online, fraudsters also seek to develop new methods to use these same chan…

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Source: webwire.com
Mastercard launches next-generation identity technology with Microsoft to help more consumers shop online safely