Reebok Debuts Bold New Campaign, “Life is Not a Spectator Sport”

Today, Reebok launches “Life is Not a Spectator Sport,” a bold new campaign directed by Senior Director of Marketing Creative & Design, Jide Osifeso, that inspires consumers to pursue their passions, celebrate their individuality and become active participants in the world around them. Front and center throughout is Reebok's iconic Classic Leather, a timeless and versatile design that will expand its legacy this Spring/Summer '22 season. Building upon the brand's refreshed creative di…

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Source: webwire.com
Reebok Debuts Bold New Campaign, “Life is Not a Spectator Sport”